What’s New in Publishing: Cosmin Ene on Expanding Monetization Choices for Publishers

In this in-depth interview, Supertab CEO Cosmin Ene discusses how publishers can move beyond the binary of ads and subscriptions by adopting more flexible, user-aligned monetization strategies. The conversation explores Supertab’s philosophy around frictionless access, value-based payments, and economic sustainability in an AI-transformed media landscape.

Cosmin unpacks the structural problems that plague traditional paywalls and outlines why offering choice—not just access—is the future of monetization. He also discusses how Supertab integrates with platforms like Google’s Offerwall to let users unlock content with time passes, small payments, or even attention-based interactions.

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Read the full interview

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