Offers 3 Months' Full Revenue Share to First 50 LMC Members

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Scottsdale, AZ – May 5, 2025 – Supertab, the innovative monetization platform transforming content economics, is presenting live on stage alongside Google at this year’s Digital Connections 2025 event, hosted by the Local Media Consortium (LMC). In a joint session titled “The Next Frontier: Exploring Emerging Revenue Opportunities for Publishers,” Supertab will unveil a first-of-its-kind, pay-as-you-go experience for local media, seamlessly integrated into the Google Offerwall.

The presentation will showcase how publishers can unlock new revenue streams and combat subscription fatigue using Supertab’s microtransaction model. With seamless activation via Google Ad Manager and no code required, publishers can empower users to start a content tab and pay once it hits $5 - bridging the gap between low-yield ad revenue and high-friction subscriptions.

As part of the launch, a special promotional offer exclusive to LMC members will be available to encourage adoption across the network’s 3,000+ media outlets. Starting today, the first 50 holding companies to register for a Supertab account by July 1st will receive 100% of the revenue generated during their first three months on the platform.

"We're delivering a solution that gives publishers more revenue and users more freedom,” said Erick McAfee, Managing Director of Growth at Supertab. “This is about offering choice: a transparent, user-centric model that works alongside ads and subscriptions to help local publishers thrive.”

The integration leverages the power of the Google Offerwall - a flexible monetization tool that lets users access content by completing specific actions like watching a rewarded video, providing user interests, or making a small payment. With Supertab embedded, users can buy time-based access (ranging from minutes to weeks) or activate frictionless subscriptions - all through a clean, customizable user interface designed to reduce churn and increase yield.

As a strategic partner of the LMC, Supertab is uniquely positioned to deliver value across the organization’s vast network of newspapers, broadcasters, and hyperlocal media brands. For publishers facing declining returns from traditional ads and growing resistance to paywalls, Supertab offers a much-needed alternative that prioritizes user choice and publisher sustainability.

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About Supertab

Supertab is reshaping content monetization by filling the gap between advertising and subscriptions. With its microtransaction-powered tabs, Supertab enables users to consume content freely and pay only when value is realized. The model combines low friction with high yield, offering a compelling complement to traditional revenue streams. Together with partners like Google, Supertab is pioneering a new era of transactional media.