A new article by The National Trust for Local News highlights how its subsidiary, Maine Trust, is experimenting with flexible, pay as you go access to expand readership while supporting sustainable revenue. Through a direct integration with Supertab, the Maine Trust introduced short term access passes that allow readers to pay for journalism without committing to a full subscription.

This approach gives occasional readers more choice and control, while helping the publisher engage new audiences and convert them into long term subscribers. Early results show strong adoption, meaningful subscription conversion, and growing momentum behind time based access as a viable complement to subscriptions. The experiment reinforces how user centric payment options, enabled by Supertab, can increase accessibility while strengthening the financial future of local news.

Read the full story from the National Trust for Local News here.